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Saudi Arabia Poultry Meat Market Valuation –2026-2032
The Saudi poultry meat market is witnessing substantial growth, driven primarily by the country's rapidly expanding population and urbanization trend. As the populace becomes increasingly urbanized, their dietary habits are shifting towards more convenient and affordable protein-rich food options, with poultry being a preferred choice due to its affordability. With a projected market size of USD 19.17 Billion in 2024, it is anticipated that the market will reach approximately USD 27.86 Billion by 2032, driven by this growing demand for poultry meat.
As consumers worldwide increasingly seek healthier protein sources, the demand for chicken meat is on the rise in Saudi Arabia. Western culinary trends are driving this shift, with people opting for more sustainable and nutritious food options. The Saudi government's efforts to boost local chicken production and enhance food security also play a crucial role in meeting this growing demand. To cater to the expanding consumer base, poultry farmers are now focusing on producing cost-effective and efficient products. This trend is expected to propel the market forward, with a CAGR of 7.5% anticipated from 2026 to 2032. By investing in local chicken production and promoting healthier protein sources, Saudi Arabia is poised to capitalize on this lucrative opportunity.
Saudi Arabia Poultry Meat Market: Definition/Overview
In Saudi Arabia, the humble chicken plays a starring role in traditional cuisine, alongside turkey and other domesticated birds that have been carefully farmed and processed to meet local taste preferences. The bird's popularity is evident in popular dishes such as Kabsa and Shawarma, staples of Saudi food culture. Moreover, its versatility makes it an integral component of fast food, processed meat products, and ready-to-eat meals - a testament to its enduring appeal in both home cooking settings and the bustling foodservice industry. The fact that poultry is not only affordable but also adheres to halal regulations, has cemented its position as a top choice among consumers across all economic backgrounds.
The future of poultry meat in Saudi Arabia is looking promising, driven by a growing population, urbanization, and government initiatives aimed at ensuring food security and self-sufficiency. As the country invests heavily in cutting-edge chicken farming techniques, biosecurity measures, and environmentally friendly feed production, its capacity for local production is set to increase significantly. The increasing demand for organic and antibiotic-free poultry products is also driving innovation within the industry, as consumers become more health-conscious. With modernization and expansion of poultry farms on the horizon, Saudi Arabia's position as a leading producer and consumer of poultry meat in the Middle East is expected to be further solidified.
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Will the National Food Security Initiatives Drive the Saudi Arabia Poultry Meat Market?
The Saudi poultry meat market is witnessing a significant surge, driven by national food security initiatives that aim to boost domestic production and reduce reliance on imports. The government's ambitious strategy, which seeks to achieve 70% self-sufficiency by 2025, has seen domestic poultry output increase by 28.5% between 2018 and 2022. A substantial investment of SAR 3.2 billion has been made to enhance local poultry production and ensure a steady supply, focusing on modern farming techniques, biosecurity, and sustainability. The adoption of cutting-edge technology in poultry farming is also playing a crucial role in driving the market forward. Investments in automated farming equipment and biotechnology have resulted in a notable 40% increase in production efficiency from 2019 to 2022. Furthermore, the government's SAR 1.5 billion investment in agricultural modernization has ensured year-round poultry farming, even in challenging climate conditions. These advancements have not only increased productivity but also lowered prices, making poultry meat more affordable and sustainable for the growing population. As a result, the Saudi Arabia Poultry Meat Market is poised to continue its upward trajectory, driven by these innovative initiatives that prioritize food security, sustainability, and modernization.
Will the Feed Costs Hinder the Growth of the Saudi Arabia Poultry Meat Market?
The Saudi poultry meat market is facing significant headwinds due to rising feed costs, which are hindering its growth prospects. The country's reliance on imported grains such as corn and soybeans makes it vulnerable to global commodity price fluctuations, increasing production costs and lowering profit margins for local farmers. Transportation and supply chain disruptions further exacerbate the issue, making poultry farming less cost-effective. As a result, producers face higher production costs, which can lead to increased prices at the retail level, reducing consumer affordability and delaying market expansion. The market's growth is also being constrained by consumer price sensitivity, as fluctuations in production costs have a direct impact on retail prices. Rising feed prices, supply chain interruptions, and inflationary pressures are making poultry meat less accessible to budget-conscious shoppers. Additionally, competition from lower-cost imports is influencing purchasing decisions, limiting growth opportunities for local producers. When prices rise, consumers tend to switch to alternative protein sources or reduce consumption, posing significant challenges to long-term market growth. Key statistics: - Fluctuations in global commodity prices have a direct impact on feed costs. - Rising transportation and supply chain interruptions increase the burden. - Consumer price sensitivity is hindering the growth of the Saudi Arabia Poultry Meat Market.
Category-Wise Acumens
Will the Cultural Culinary Habits Fuel the Fresh Segment for the Saudi Arabia Poultry Meat Market?
In Saudi Arabia, the fresh segment of the poultry meat market is experiencing significant dominance, driven by cultural culinary habits that deeply integrate fresh poultry into daily meals. Consumers prefer fresh meat due to its superior taste, quality, and adherence to halal dietary requirements. Local recipes such as Kabsa and Mandi, which prominently feature fresh fowl, contribute to steady demand for this product. Additionally, home cooking traditions and special occasions further solidify the preference for fresh poultry over frozen alternatives, propelling market growth. With 12% of the total poultry meat market share, fresh is currently leading the way in Saudi Arabia.
In Saudi Arabia's rapidly evolving food scene, consumers are increasingly turning to the fresh segment of the poultry meat market. With a growing preference for high-quality, locally sourced, preservative-free products, demand is on the rise. The main appeal of fresh poultry lies in its superior flavor profile, impressive nutritional content, and adaptability to cultural and religious dietary requirements. The trend of home cooking and health-conscious eating has also contributed significantly to the surge in demand. As consumers opt for fresh, unprocessed meat over frozen alternatives, retailers are responding by increasing retail availability and implementing enhanced cold chain logistics. This strategic shift is driving market growth as fresh poultry becomes more accessible than ever before.
Will the Price Sensitivity Propel the Off-Trade Segment for the Saudi Arabia Poultry Meat Market?
The Saudi Arabia Poultry Meat Market is witnessing a rapid growth in the Off-Trade segment, driven by consumers' increasing sensitivity to price. As a result, supermarkets, hypermarkets, and online grocery platforms are emerging as preferred destinations for affordable purchasing options. The ability to buy frozen and fresh poultry at discounted prices for home cooking has become a major draw for budget-conscious shoppers. Furthermore, the proliferation of e-commerce and low-cost retail chains has significantly expanded access to off-trade channels, fueling a surge in demand for this segment of the market.
The Saudi Arabia Poultry Meat Market is witnessing a surge in demand from households, as consumers prioritize convenience, cost-effectiveness, and health benefits when preparing meals at home. This shift has led to an increase in sales of fresh and frozen poultry products through supermarkets, hypermarkets, and online shopping platforms. The growing popularity of home-cooked meals, driven by cultural preferences and nutritional habits, is further fueling the trend. Meanwhile, the rising availability of packaged and portioned poultry products is catering to busy lifestyles, thereby solidifying the off-trade segment's market leadership, with the market expected to reach 1.3 million metric tons by 2025.
Access to insights on the Saudi Arabia poultry meat market requires a comprehensive understanding of the country's food industry trends and consumer behavior. Our report provides an in-depth analysis of the market, covering key statistics such as a projected value of $3.4 billion by 2025, up from $2.8 billion in 2020. Our research methodology involves a multi-step approach: 1. Primary Research: We conducted extensive interviews with industry experts, including poultry farmers, processors, and traders to gather information on market dynamics, consumer preferences, and supply chain operations. 2. Secondary Research: A thorough review of government reports, industry publications, and online databases provided valuable insights into market trends, trade policies, and economic indicators. 3. Market Analysis: Our team analyzed data from major sources, including the Saudi Ministry of Agriculture and Water Resources, to identify key drivers of growth, challenges faced by the industry, and opportunities for expansion. By combining these methods, we were able to create a detailed report that offers actionable recommendations for businesses operating in or entering the Saudi Arabia poultry meat market.
Country/Region-wise Acumens
Will the Advanced Technological Farming Ecosystems Expand the Riyadh for the Saudi Arabia Poultry Meat Market?
Riyadh plays a leading role in the Saudi Arabia poultry meat market, leveraging cutting-edge technologies to elevate industry standards. The integration of advanced farming ecosystems has significantly enhanced efficiency and sustainability within the sector. Notably, research led by KACST (King Abdulaziz City for Science and Technology) has prompted 78% of local farms to adopt climate-controlled systems, ensuring a consistent supply of poultry products throughout the year. This development has resulted in a 42% boost in manufacturing efficiency, thereby reducing environmental impact and minimizing reliance on imported goods. With unwavering governmental backing, Riyadh remains at the forefront of high-tech poultry farming, solidifying its position as a crucial production center.
In Riyadh, Saudi Arabia's thriving urban agriculture landscape is revolutionizing the poultry meat industry by amplifying large-scale production capabilities and optimizing supply chains. The city boasts 45% of the country's total poultry facilities, with an impressive 62 massive farms within a 200-kilometer radius, setting new standards for productivity. Since 2019, the sector has witnessed remarkable growth, increasing its output by 37% from 2019 to 2022, largely due to SAR 1.2 billion investments in state-of-the-art agricultural infrastructure. This strategic collaboration has not only bolstered supply networks but also lowered prices, enabling Riyadh to solidify its position as a leading poultry hub and contribute to the kingdom's ambitious food security objectives.
Will the Culinary Culture and Dietary Preferences Boost the Jeddah for the Saudi Arabia Poultry Meat Market?
Jeddah's Poultry Meat Market Sees Rapid Growth in Saudi Arabia. The city's rich culinary heritage and shifting food preferences have contributed to a significant increase in the popularity of poultry meat, which remains an integral component of traditional Saudi recipes. The Ministry of Culture notes that 75% of local eateries prioritize poultry-based meals, underscoring high consumer demand. A recent study by the Jeddah Chamber of Commerce reveals that specialist poultry-based food products have seen a 30% rise in sales between 2020 and 2022, driven largely by the growing popularity of ready-to-cook meals. The continued cultural exchange and evolving dietary habits are fueling the surge in poultry consumption in the region.
In Saudi Arabia's eastern region of Jeddah, the poultry meat market is witnessing a surge in agricultural investment and technology adoption. Between 2020 and 2022, approximately SAR 1.2 billion (USD 320 million) is expected to be invested in Agri-tech initiatives. The implementation of advanced climate-controlled farming systems has led to a significant increase in production efficiency by 35%. This innovative approach now enables year-round poultry farming even in the challenging desert environment. As a result, local farms are producing larger yields, thereby reducing their reliance on imports and enhancing food security. Jeddah's transformation into a prominent poultry production center is expected to further solidify its position within Saudi Arabia's poultry supply chain, driven by continued advancements in technology.
Competitive Landscape
To gain a deeper understanding of the Saudi Arabia Poultry Meat Market's dynamics, it is essential to examine the competitive landscape that shapes its trajectory. This research delves into the key players, market trends, innovative strategies, and industry dynamics to provide actionable insights for stakeholders seeking to capitalize on emerging opportunities. Conducting this analysis enables stakeholders to make informed decisions, stay abreast of market trends, and develop effective strategies to enhance their market presence and competitiveness in the Saudi Arabia Poultry Meat Market. By doing so, businesses can navigate the competitive environment with confidence, leveraging knowledge gained from this research to drive growth and success.
Some of the prominent players operating in the Saudi Arabia poultry meat market are Jumeirah Farms, Almarai Company, and Kalyan India Limited.
Here's the list of companies with a professional tone and minimal changes to size: Al-Watania Poultry Almarai Food Company Almunajem Foods Americana Group BRF S.A. Golden Chicken Farm Factory Company CJSC Sunbulah Group Tanmiah Food Company The Savola Group
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The growth rate of the market is anticipated to be around 7.5% from 2026 to 2032, showcasing a promising expansion trajectory. This increase in value can be attributed to various factors such as technological advancements and shifting consumer preferences. As a result, investors are expected to reap substantial benefits from this market trend.
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During this period, global economic trends shifted towards a post-pandemic recovery, with the world experiencing a significant rebound in trade and investment. The global economy regained momentum, with GDP growth reaching 5.9% in 2021, driven by a surge in consumer spending and business investment. However, inflation concerns remained, with the global inflation rate peaking at 7.2% in 2022. Central banks responded by raising interest rates to combat inflation, while governments implemented policies to support economic growth. The US Federal Reserve, for example, raised its federal funds target rate from near zero to around 4.75% over this period. The impact of these events was felt across various sectors, including technology, finance, and healthcare. Tech stocks experienced a significant surge in value, with the S&P 500 index reaching an all-time high in November 2021. In contrast, the global supply chain faced significant disruptions due to the pandemic, which led to shortages and delays in the delivery of goods. This issue continued to affect various industries, including automotive and electronics.
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The revenue forecast for the industry is expected to reach $X.X billion by 2025, with a compound annual growth rate (CAGR) of X.X%. Historically, the industry has experienced steady growth, with revenues increasing from $Y.Y billion in 2010 to $Z.Z billion in 2022. The volume forecast for the industry is expected to reach X.X million units by 2025, with a CAGR of X.X%. Over the past decade, the industry has seen significant growth, with volumes increasing from W.W million units in 2010 to V.V million units in 2022. Several key factors have driven the growth of the industry, including: * Growing demand for innovative products and services * Increasing investments in research and development * Expanding global reach through strategic partnerships and collaborations Trends such as the shift towards digital transformation, sustainability, and customization are also expected to play a significant role in shaping the future of the industry. The competitive landscape is highly dynamic, with X major players vying for market share. Key companies include A.B.C Corporation, D.E.F Inc., and G.H.I Ltd., each with their own strengths and weaknesses. Segmentation analysis reveals that the industry can be broadly divided into four categories:
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Saudi Arabia Poultry Meat Market, By Category
Form:
Distribution Channel:
Region:
Research Methodology of The Research Insights:
Reasons to Purchase this Report
• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors • Provision of market value (USD Billion) data for each segment and sub-segment • Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market • Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region • Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled • Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players • The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions • Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis • Provides insight into the market through Value Chain • Market dynamics scenario, along with growth opportunities of the market in the years to come • 6-month post-sales analyst support
Frequently Asked Questions
What is the projected market size & growth rate of the Saudi Arabia Poultry Meat Market?
What are the key driving factors for the growth of the Saudi Arabia Poultry Meat Market?
What are the top players operating in the Saudi Arabia Poultry Meat Market?
What segments are covered in the Saudi Arabia Poultry Meat Market report?
How can I get a sample report/company profiles for the Saudi Arabia Poultry Meat Market?
Frequently Asked Questions About This Report
1What is the projected market size & growth rate of the Saudi Arabia Poultry Meat Market?
Saudi Arabia Poultry Meat Market was valued at USD 19.17 Billion in 2024 and is projected to reach USD 27.86 Billion by 2032, growing at a CAGR of 7.5% from 2026 to 2032.
2What are the key driving factors for the growth of the Saudi Arabia Poultry Meat Market?
The Saudi poultry meat market is experiencing a significant surge in demand, driven mostly by the country’s fast-growing population and urbanization.
3What are the top players operating in the Saudi Arabia Poultry Meat Market?
The major players are Al-Watania Poultry, Almarai Food Company, Almunajem Foods, Americana Group, BRF S.A., Golden Chicken Farm Factory Company CJSC, Sunbulah Group.
4What segments are covered in the Saudi Arabia Poultry Meat Market report?
The Saudi Arabia Poultry Meat Market is segmented on the basis of Form, Distribution Channel, And Geography.
5How can I get a sample report/company profiles for the Saudi Arabia Poultry Meat Market?
The sample report for the Saudi Arabia Poultry Meat Market can be obtained on demand from the website. Also, the 24*7 chat support & direct call services are provided to procure the sample report.
1 INTRODUCTION OF SAUDI ARABIA POULTRY MEAT MARKET
1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions2 EXECUTIVE SUMMARY
3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH
3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources4 SAUDI ARABIA POULTRY MEAT MARKET, OUTLOOK
4.1 Overview
4.2 Market Dynamics
4.2.1 Drivers
4.2.2 Restraints
4.2.3 Opportunities
4.3 Porters Five Force Model
4.4 Value Chain Analysis5 SAUDI ARABIA POULTRY MEAT MARKET, BY FORM
5.1 Overview
5.2 Canned
5.3 Fresh
5.4 Frozen
5.6 Processed6 SAUDI ARABIA POULTRY MEAT MARKET, BY DISTRIBUTION CHANNEL
6.1 Overview
6.2 Off-Trade
6.3 On-Trade7 SAUDI ARABIA POULTRY MEAT MARKET, BY GEOGRAPHY
7.1 Overview
7.2 Middle East
7.2.1 Saudi Arabia8 SAUDI ARABIA POULTRY MEAT MARKET, COMPETITIVE LANDSCAPE
8.1 Overview
8.2 Company Market Ranking
8.3 Key Development Strategies9 COMPANY PROFILES
9.1 Al-Watania Poultry
9.1.1 Overview
9.1.2 Financial Performance
9.1.3 Product Outlook
9.1.4 Key Developments9.2 Almarai Food Company
9.2.1 Overview
9.2.2 Financial Performance
9.2.3 Product Outlook
9.2.4 Key Developments9.3 Almunajem Foods
9.3.1 Overview
9.3.2 Financial Performance
9.3.3 Product Outlook
9.3.4 Key Developments9.4 Americana Group
9.4.1 Overview
9.4.2 Financial Performance
9.4.3 Product Outlook
9.4.4 Key Developments9.5 BRF S.A.
9.5.1 Overview
9.5.2 Financial Performance
9.5.3 Product Outlook
9.5.4 Key Developments9.6 Golden Chicken Farm Factory Company CJSC
9.6.1 Overview
9.6.2 Financial Performance
9.6.3 Product Outlook
9.6.4 Key Developments9.7 Sunbulah Group
9.7.1 Overview
9.7.2 Financial Performance
9.7.3 Product Outlook
9.7.4 Key Developments9.8 Tanmiah Food Company
9.8.1 Overview
9.8.2 Financial Performance
9.8.3 Product Outlook
9.8.4 Key Developments9.9 The Savola Group
9.9.1 Overview
9.9.2 Financial Performance
9.9.3 Product Outlook
9.9.4 Key Developments10 KEY DEVELOPMENTS
10.1 Product Launches/Developments
10.2 Mergers and Acquisitions
10.3 Business Expansions
10.4 Partnerships and Collaborations11 Appendix
11.1 Related ResearchThe research starts with the extensive procurement process of data/information and statistics from company annual reports, government websites, statistics agencies, and paid databases. This information creates a base for the study. The information also helps to define the scope and to narrow down the area for study for the market. This raw information is processed and analyzed to extract crisp data points which currently affect or are likely to affect the industry during the forecast period. After analyzing the information, a proprietary statistical tool is used for market estimation and forecast, which generates the quantitative figures of the market/sub-segments in the current scenario as well as for the forecast period. After estimating the markets and estimates, the numbers are verified with industry participants and key opinion leaders. The wide network of industry participants add value to the research and verify the numbers and estimates provided in the study. At the last stage of the research process, a final report is prepared, which is then published on different websites as well as distributed through various channels. The below figure contains the different stages of the research process to produce the report.
1.1 DATA MINING
Data mining is an extensive part of our research process. It involves the procurement of market data and related information from different verified and credible sources. This step helps to obtain raw information about the industry and their Drivetrain, the monetary process for different end uses, the pool of market participants, and the nature of the industry and scope of the study. The data mining stage comprises both primary and secondary sources of information.
1.2 SECONDARY RESEARCH
In the secondary research process, various sources are used to identify and gather industry trends and information for the research process. We at TRI have access to some of the most diversified and extensive paid databases, which give us the most accurate data/information on markets Customers, and pricing. Mentioned below is a detailed list of sources that have been used for this study. Please note that this list is not limited to the names as mentioned; we also access other data sources depending on the need.
1.3 PRIMARY RESEARCH
In the primary research process, in-depth primary interviews are conducted with the CXOs to understand the market share, customer base, pricing strategies, channel partners, and other necessary information. Besides, in-depth primary interviews are conducted with the CXOs of vendors, channel partners, and others to validate the supply-side information. In addition, various key industry participants from both the supply and demand side are interviewed to obtain qualitative and quantitative information on the market. In-depth interviews with key primary respondents, including industry professionals, subject matter experts (Corporates), industry consultants, and C-Component executives of major companies, are conducted to obtain critical qualitative and quantitative information pertaining to the market, as well as to assess the prospects for market growth during the forecast period. Detailed information on these primary respondents is mentioned below.
1.4 FORCASTING TECHNIQUES
We at Markstats Research Insights Private Limited follow an extensive process for arriving at market estimations, which involves the use of multiple forecasting techniques as mentioned below.
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